Kenya’s floriculture industry is one of the nation’s greatest economic success stories, employing over 200,000 people directly and supporting more than four million livelihoods. But sustaining this success depends on logistics. Freight costs have increased substantially since the pandemic; air cargo capacity remains a concern, and competition is intensifying. At the same time, sustainability and compliance demands from the European Union are growing stricter.

Flower Logistics Africa brings together all players, from growers and exporters to airlines, freight forwarders, and regulators, to find solutions that make Kenya’s flower exports more reliable, affordable, and sustainable. It is through collaboration, innovation, and investment in logistics efficiency that Kenya can secure its global leadership in flower exports, transition towards greener supply chains, and ensure that its floriculture industry continues to bloom for generations to come.